15+ Years of Cross-Industry Expertise Across MENA
Making Brands Talk and People Listen.
Islam El-Husseiny is a senior marketing and communications professional
recognized for leading high-impact campaigns and shaping brand growth
across technology, telecom, government, and NGO sectors.
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Hey! I'm Islam El-Husseiny
With over 15 years of experience spanning Egypt, Saudi Arabia, and the broader MENA region, Islam El-Husseiny has led marketing and communications for some of the world’s most dynamic organizations. From driving Uber’s regional campaigns to leading national initiatives for government and development agencies, Islam combines data-driven insight with creative storytelling.
His leadership philosophy centers on clarity, collaboration, and results — ensuring every campaign not only looks great but performs even better.
- Master’s in International Marketing
- Bachelor’s in Mass Communication
- Certified in Digital Marketing, Media Buying, and Leadership Development.
At-a-Glance Achievements
15+ Years in Strategic Marketing & Communications
$2M+ Annual Campaign Budgets Managed
12-Member Team Built & Scaled from Scratch
Global Campaigns for Uber, UNDP & Government Entities
Award-Winning Creative Leadership
Data-Driven, Results-Focused Approach
My Core Expertise
What I Do Best
I blend strategy, creativity, and leadership to help brands grow with purpose. From shaping bold ideas to delivering measurable results, my work turns vision into impact.
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Strategic Marketing & Brand Growth
Creating long-term marketing roadmaps aligned with business objectives and customer insight.
Integrated Communications & Media
Managing 360° media strategies — digital, social, and traditional — ensuring unified brand presence.
Campaign Development & Execution
From concept to launch, delivering campaigns that build trust and inspire action.
Leadership & Team Development
Building, mentoring, and scaling cross-functional teams for sustainable performance.
Some Highlights
Featured Projects
Transforming Brands Through Strategy and Innovation
Uber Saudi Arabia Regional Campaign
Led a high-impact campaign that achieved record engagement, aligning global strategy with local cultural insights.
Result:
20% increase in rider acquisition within 3 months.
Government Communications Initiative
Designed integrated communications for public engagement, streamlining messaging across ministries.
Result:
Increased public trust and program participation by 35%.
UNDP Awareness Program
Collaborated on regional awareness efforts, using data-driven creative storytelling to boost social impact visibility.
Result:
Over 1.2M organic impressions across digital channels.
Trusted by Leading Brands
Head of Communications – Saudi Government Entity
2021 – Present
Leading the development and execution of national communication strategies that align public engagement with institutional goals. Oversee media relations, crisis communication, and digital outreach while mentoring a growing internal team to ensure message consistency and impact.
Marketing Manager – Uber (MENA Region)
Spearheaded regional marketing campaigns that strengthened Uber’s brand presence across Saudi Arabia and the wider MENA region. Managed multimillion-dollar budgets, localized global strategies, and delivered record-setting engagement through culturally resonant campaigns.
Communications Specialist – UNDP / NGO Projects
Collaborated on large-scale awareness and development programs across the MENA region. Developed messaging frameworks and digital strategies that amplified social impact and fostered collaboration between UN agencies, local partners, and government bodies.
Marketing Executive – Telecom Egypt / FMCG Sector
Executed high-visibility marketing and promotional campaigns for consumer brands and telecom clients. Gained foundational experience in campaign management, customer engagement, and cross-channel media coordination.
A Journey of Growth, Strategy, and Leadership
Career Timeline
Over the past 15+ years, I’ve led marketing and communications initiatives across diverse industries — from global tech giants to government institutions. Each chapter has strengthened my ability to combine strategy, creativity, and team leadership to deliver measurable impact.
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Tools, Techniques & Talents
Skills That Power Every Project
A blend of strategic thinking, creative execution, and technical expertise — shaping campaigns that deliver measurable results and lasting brand impact.